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[MRANTI Webinar] Intellectual Property Series: Franchising - A Business Model to Build an Empire
Oct 3, 2024 11:00 AM
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Oct 3, 2024 12:30 PM
MRANTI Zoom
Virtual
Admission is Free
Overview

Franchising in today’s business landscape has proven to be one of the most effective models for rapid expansion, offering entrepreneurs a way to grow without relying solely on their own capital. For spin-offs, researchers, university startups, and SMEs, franchising presents a unique opportunity to scale their businesses, tapping into new markets and leveraging the power of established systems and networks.

Join us to discover how franchising can transform your business and accelerate your growth. You'll gain insights into adapting franchise models to local markets, understanding the differences between licensing and franchising, and evaluating the pros and cons of becoming a franchisor or franchisee. Whether you're looking to expand or explore new business opportunities, this session will equip you with the essential tools and knowledge to take your venture to the next level.

The webinar series is part of a pathway designed to facilitate the acceleration of your technologies and innovations to market. Take your innovative ideas from here and put them to work in upcoming workshops and bootcamps to push your vision for research to revenue in 2024. 

Key Takeaways

  • Discover how franchising can help researchers, university startups, SMEs, and spin-offs maintain autonomy while adapting their franchise models to fit local market needs.
  • Explore the key differences between licensing and franchising, and understand which option best aligns with the growth ambitions of researchers, university startups, SMEs, and spin-offs.

Course Breakdown

  • 75 minutes presentation
  • 15 minutes Q&A

Why Join Us?

“Very helpful and informative. Innovative platform. I learned many things which I may not have discovered on my own based on the limitations of my time and knowledge. So, attending the MRANTI talks has opened up my mind to new knowledge and insights. I am so grateful to the MRANTI platform.”

“Thank you for the useful information, tools and resources shared during the session” - Chang Seng

“Great sessions to enhance our knowledge to improve what we don’t know” - Chan

“I like the tools that’s provided, I see that it will be useful” - Nora

Speakers
Jayvier Lee
Franchise Executive
Jayvier Lee
Franchise Executive
Partners
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